Conversation involves speaking and listening in a sequence. It is an
oral exchange of sentiments, observations, opinions, and ideas.
The Longman Dictionary of Contemporary English defines conversation in
the social context as “an informal talk in which people exchange views,
feelings and thoughts”.
The Merriam-Webster Dictionary defines conversation in the professional
context as “an informal discussion of an issue by representatives of
governments, institutions or groups”.
Social Conversation
It is important to know the meaning and social purpose of conversation.
Social conversation refers to the attempts to establish a sociable atmosphere.
According to Hayakawa, “the togetherness of the talking is the most
important element in social conversation; the subject matter is only
secondary”.
Phatic communion - Words are used in symbolic ways, as verbal social
gestures. Such social use of words is known as phatic communion.
Example: “It was a pleasure meeting you” , “Do come again”.
Effective Conversation
Conversation should not end up being a monologue. It should be a
dialogue, wherein the communicators involved in the conversation must interact
and not just listen to the other person.
Good conversation is characterized by the following features
1) It has natural directness and spontaneity.
2) It is face-to-face, and the participants can see and hear each other
at the same time.
3) It is sensitive and flexible in that it can change quickly according
to the participants’ reactions.
Conversation Control
Conversation control refers to the skills of listening and talking in a
positive and meaningful way at an appropriate time.
Conversational control includes the following
1) The techniques of changing the direction of conversation smoothly.
2) The ability to allow a discussion to develop along key issues in an
uninterrupted way towards the desired end.
Conversation control skills
1) Selling and buying.
2) Negotiating.
3) Interviewing.
4) Participating in meetings.
5) Disagreeing without being rude.
6) Protesting without offending.
7) Complimenting/praising.
8) Responding to personal criticism.
Applications of Conversation Control
1) Meetings – It is important to communicate clearly to resolve problems
and make the best of opportunities.
2) Being assertive without being aggressive – It is said that asserting
one’s point of view runs the risk of being perceived as rude. You can be
assertive and show confidence but not be aggressive.
3) Controlled response to conversational attacks – It is important to
have a controlled response to unpleasant comments when larger business
interests and long-term personal career interests are at risk.
4) Negotiating through conversation control - Effective negotiation
requires the skills of managing and controlling the interaction between two
sides.